Wednesday, January 27, 2010

WWBD?


Was streaming last nite’s Daily Show, muting the commercials as usual, when I noticed an unusual one: a cartoon depicting a Tibetan Buddhist scenario in support of Red Bull energy drink:



Now I have nothing against poking fun at religion but I thought this was pretty outrageous, because you know darn well they wouldn’t have dared depict an audience with the Pope. Or even have used Pat Robertson (but then that would present a conflict with his “diet shake”). If the theme is “gives you wings,” wouldn’t angels at the Pearly Gates be more appropriate? But messing with the religious imagery of your demographic is suicide – that of another culture is always fair game. Kinda reminds me of the “crucified Santa” Christmas card that came out of Japan several years back:

 

 

Let’s level the playing field. What I’d really like to see around Easter is a McDonald’s happy meal replicating the Last Supper – just a little bread & wine for the kiddies – with maybe actions figures of the disciples. (The Judas figure comes with 30 pieces of silver, so kids will be fighting over that one.) For dessert, the apple pie will have a bite out of it, reminder of Eves original sin. And for the duration of the promotion, a plastic crown of thorns with every fish sandwich. Okay, who’s hungry?

No comments: